"If nothing else in Australia is saved this house must be"
The heritage-listed Camden Park Estate is a cornerstone in the agricultural history of Australia.
Working with the current custodians, we have facilitated with the Estate's web design and management, publication design, and general consultancy for their annual open day.
Through all work engaged, we have been able to ensure consistency of brand, keeping the heritage features of the Camden Park Estate alive.
The Camden Park House logo was designed to reflect the history and character of the Estate.
Focusing on the iconic façade of Camden Park House, the logo communicates an elegant and sophisticated brand combining the established colours, typography and illustrative style of the Camden Park House brand.
The designed logo takes inspiration from historic English Manors, bringing this into a contemporary environment.
A number of publication designs have been created for Camden Park House, combining the history of the heritage site, building, and garden.
Each publication has been individually designed with the Camden Park House brand identity having been considered.
The Camden Park House website is developed to document and inform the audience about the rich history of the Camden Park Estate.
The website is designed in seven key sections with the first four; History & Significance, The Family, Agriculture, and Gallery working as a historical reference for viewers. These pages contain historical information and references giving a holistic overview of the Camden Park Estate.
The last three pages, Open Weekend & Tours, Plant Sales & Shop, and Contact provide users with practical information. These pages utilise contact forms, online shops and booking systems to allow for seamless interaction for the user.
The website has been designed in a user-friendly way allowing for the client to be able to make changes when needed. Quarterly, website analytics are undertaken to ensure each page is performing successfully.